New York Giants -
100th Season

New York Giants logo logo featured in a Diamond View video production.

We collaborated with the New York Giants to tell every New Yorker’s ‘Giants Story’ in a campaign launch video honoring the franchise’s 100th football season. With narration by actor Chazz Palminteri, the video spotlights the team’s legacy of players, coaches, and championships, demonstrating how fans have embraced the Giants to unite their families, forging a bond that spans across generations.

This Clio-Award winning campaign also included a jersey reveal video, in-stadium content, and more!

  • Creative Video Agency: Diamond View
    Executive Producer: Jeffrey McKown
    Director of Sports & Entertainment: Anthony Santa
    Director:
    Will Shanahan
    Editor: Cory Draper
    Colorist: Alec Pieper
    + Additional video production crew

New York Giants 100th Season Campaign Launch Case Study

New York Giants 100th Season Campaign Jersey Reveal

New York Giants 100th Season Campaign Show Open Video

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