The Making of The Tampa Bay Buccaneers Anthem Video.
The Tampa Bay Buccaneers came to Diamond View to create their anthem video. The main creative goal of this campaign was to focus more on the Krewe (Bucs Fans), than on the team itself.
“These were real Tampa fans, and real Tampa areas, and these are the moments that they became the Krewe.”
Pre-production played a huge role in this shoot. In order to help create a video with scenes that felt authentic to Tampa Bay, Diamond View went on 3-4 scouts of the city in search of locations, Krewe members, restaurants, etc. “We couldn’t do a shoot like this if we didn’t know Tampa Bay” - Kyle Franzak, Producer.
Being located in Tampa was a major advantage for Diamond View and everyone who worked on this project. “Growing up watching a lot of these moments that fans related to, it was just really awesome to be able to tell that story and be a part of that story” - Will Shanahan, Creative Director
Instead of a classic high-energy sports video edit, the anthem video leans into the emotions and stories of the Krewe. The most important aspect was highlighting the commitment of the Tampa Bay Buccaneers fans “because the community is really what makes the team.” - Jason Blanc, Director.
Check out the full anthem video HERE.
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Creative Director: Will Shanahan
Director of Sports & Entertainment: Anthony Santa
Executive Producer: Susan Mulvey
Project Manager: Dana Wahlbeck
Director: Jason Blanc
Producer: Kyle Franzak
Production Coordinator: Hannah Page
DP: Wes Eldridge
1st AC: Nick Morales
Editor: Kayla Gremer, Michael Csorba
Colorist: Alec Pieper
BTS Videographer: Alejandro Segovia Walle
BTS Editor: Ricardo Campbell
Gaffer: Anthony Sorvala
Grip: Demi Freitas
Production Asst.: Zach Steele
Sound Mixer: Julie Riley
Set Designer: Amy M.
Tampa Bay Bucs: James Ruth, Christi Bedan, Steve Vollmer, Mike Dewsnap, Jon Contino, Kyle Zebaker
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